Privacy policy
Personal information we collect
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.
Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number. We refer to this information as “Order Information”. Likewise your information may be collected through email or phone correspondence as well as forms.
How we use your personal information
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:- Communicate with you;
- Screen our orders for potential risk or fraud; and
- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
How we share your personal information
We respect your privacy. We do not sell or trade your Personal Information to third parties that are not directly related to your shopping experience on our site. We do share Personal Information to improve our services, facilitate transactions and better manage our Site. This can be for the following purposes. You can click on the links to read these third party privacy statements.
- We accept payment through Shopify or PayPal
- We use Google Analytics to understand how our customers use our site. If you wish to opt out, click here
- We may also use your Personal Information to improve customer service, improve our site and your online experience.
- We use Icontact to send out our newsletter
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
How we protect your personal information
Our website is PCI compliant and is scanned on a regular basis for security issues and known vulnerabilities in order to make your visit to our site as safe as possible.
Your personal information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep the information confidential. In addition, all sensitive/credit information you supply is encrypted via Transport Layer Security (TLS), which supersedes and is considered more secure than Secure Socket Layer (SSL) technology.
We implement a variety of security measures when a user places an order enters, submits, or accesses their information to maintain the safety of your personal information.
All charge and refund transactions are processed through your choice of either Shopify or PayPal and are not stored or processed on our servers.
Behavioural advertising
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page
You can opt out of targeted advertising by using the links below:
- Facebook
- Google
- Bing
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal.
Do not track
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser. If you wish to have all of your data removed please contact us by info@burnleyandtrowbridge.com. Please be aware that this will remove all information including order history.
Your rights as a European resident
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
Data retention
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information. For your security we do not retain your payment information once your transaction has been completed. This information may be retained by our third party processing companies Shopify & PayPal however. Please read their privacy statements linked above.
Changes
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.
Contact us
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us info@burnleyandtrowbridge.com or by mail using the details provided below.
Burnley & Trowbridge Co.
144-J Tewning Road
Williamsburg, VA 23188
United States